Sat, 18 Oct 2025
9.30am - 6.00pm
South Beach Avenue, L1 Fountain Plaza
FAM JAM Fest is a for children, by children community event that empowers children to encourage other children and their families.
Celebrate Children’s Day with fun, food and family at FAM JAM Fest! Secure your priority tickets by registering via the form below.
Inspired by the lovable Jampion Family — Papa Pancakes, Mama Muffin, Tammy Toast, Sammy Scone, and Benny Biscuit—discover how to turn messy mealtimes into joyful memories!
Operation UN-JAM
The Jampion Family is stuck in a super sticky situation—breakfast exploded everywhere! Mealtime has turned into mayhem and only one thing can save the day: teamwork.
Families must travel through each Jampion family member’s challenge station to unlock magical stamps that clean up the mess. Each station is a moment from everyday life—turning chores into cheerful challenges that make ordinary feel extraordinary.
Ready, set, UN-JAM!
Explore the FAM JAM Showcase, a resource co-created by children aged 4 to 6, alongside submissions celebrating joy around mealtimes from our partner preschools and families.
Join us to enjoy these heartfelt contributions and stand a chance to win a prize at our Spin-the-Wheel!
The FAM JAM Market is a lively space where families can enjoy tasty bites and discover family-friendly merchandise.
Attain helpful family life resources designed to support meaningful moments at home!
DATE: Sat, 18 Oct 2025
TIME: 9.30am - 6.00pm
VENUE: South Beach Avenue, L1 Fountain Plaza
GUEST-OF-HONOUR: Mr Ong Ye Kung, Minister for Health and Coordinating Minister for Social Policies
Yes, admission to FAM JAM Fest is complimentary for families. However, please note that some activities may require a separate fee.
FAM JAM Fest welcomes families with children between the ages of 4 to 6 years old. Siblings may join the family for a day of fun-filled activities.
Event schedule is subject to change without prior notice depending on weather conditions. Please stay tuned for updates via our social media channels and official website during the event.
Yes, pre-registration is required to ensure a smoother check-in process.
1. By MRT:
Via Esplanade MRT Station
Exit through Exit F of Esplanade MRT Station.
Via City Hall MRT Station
Take the Citylink Mall underpass to Exit F of Esplanade MRT Station.
2. By Bus:
Along Beach Road: Bus Stop 01619
- Services 56, 57, 100, 107, 107M, 961
Along Nicoll Highway: Bus Stop 80151
- Services 10, 10e, 14, 14e, 16, 70, 70M, 196, 196e
3. By Car:
Via Nicoll Highway
Proceed along Nicoll Highway towards Raffles Boulevard. Make a U-turn at the Bras Basah Road Junction. Continue forward and turn left into South Beach.
Via Bras Basah Road
Proceed along Bras Basah Road, then turn left onto Nicoll Highway. Continue forward and turn left into South Beach.
Parking Charges:
Saturday: $5.00 per entry
Please approach our team at the Concierge Zone, or look for any event crew member for assistance.
For any event enquiries, please contact us at Corpcomms@family.org.sg
