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Integrated Marketing and Communications

Job Description:

The candidate will amplify Focus on the Family Singapore’s voice and thought leadership on family using omnichannel content strategies and creative storytelling to expand our reach and generate engagement.  

Responsibilities:
  • Develop and implement integrated marketing communications strategies that enhance brand identity (e.g, press releases, corporate collaterals).
  • Plan and execute integrated marketing communication strategies to promote Focus events, campaigns and services, on online and offline platforms.
  • Conceptualise and copywrite compelling narratives and content for constituent engagement across digital media channels (e.g, social media, website, e-newsletters, long and short form videos, podcasts, motion graphics, infographics, etc).
  • Monitor performance metrics and analyse data to optimise strategies for reach, engagement, and conversion.
  • Manage marketing and communication projects in collaboration with internal and external stakeholders to produce materials and content deliverables.
  • Stay abreast through research and social listening to understand target audiences, industry trends, and competitor messaging.
  • Establish relationships with media partners and pursue opportunities for media coverage (digital and traditional media) to increase brand visibility.
  • Undertake any other projects and activities as directed by Lead of Corporate Communications, Chief, Impact and/or CEO.
Requirements:
  • Degree holder (Media, Communications, Marketing) with minimally 3 years of relevant working experience.
  • Experience in graphic design, photography, and video editing/production is an advantage.
  • User knowledge of Social Media platforms and tools.
  • Proficiency in Microsoft Office (Word, Excel, Powerpoint) and Adobe Suite.
  • Excellent communication skills, including copywriting and presentation skills.
  • Creative, confident, enthusiastic, and proactive team player with digital marketing flair.
  • Able to multi-task and work under pressure.
  • Keen interest in media trends and developments.

Interested applicants are encouraged to explore our website to gain a better understanding of our purpose and working culture. To apply, please send your application form via https://family.org.sg/jointhefamily. Please note that the application period will close on 6 February 2026. We regret to inform that only shortlisted applicants will be notified. 

 

Nelson and Gina
Workshop: March 2026

 

Nelson and Gina Lee have been accredited facilitators with Focus on the Family Singapore for over a decade, beginning their involvement conducting relationship talks for tertiary students since 2011.

Driven by a passion for nurturing strong relationships, they have extensive experience in facilitating dating workshops for courting couples and pre-marital programmes for those considering marriage. They have also have led marriage retreats designed to deepen connection and commitment among married couples.